- HOME
- 1️⃣ The GTM Playbook Loop
- 2️⃣ Agentic Growth Systems
- 3️⃣ From Research to Market
- 4️⃣ Signal Intelligence
- 5️⃣ The Sales Playbook Method
- 6️⃣ Agentic Automation Stack
- 7️⃣ Governance by Design
- 8️⃣ The Dual-Site Model: Paris ↔ Abu Dhabi
- Next GTM System Certification
- The Playbook Architecture
- What Our Clients Say.
Next-GTM — Growth is not a funnel. It’s a feedback system.
We build AI-powered playbooks and agentic automation stacks to accelerate B2B growth — faster, smarter, measurable. 🎯 From ICP to execution. From data to decision.
The Philosophy
Method Beats Luck
In a world flooded with noise, leads, and intuition-based selling, we bring structure. Next-GTM transforms your go-to-market motion into a measurable feedback system — where every signal drives a decision, and every decision sharpens the method.
Strategy is thinking.
Execution is choreography.
We master both.
The Method in Action
Applied GTM — 15 to 30 Days to Measurable Traction
We don’t sell time. We sell acceleration. Each engagement is a Sprint — a focused execution cycle co-built with your team, delivering a live pipeline and a documented playbook ready to scale.
Diagnosis (Week 1)
→ Map ICPs, signals, and buyer journey.
Understand who to target, what drives their behavior, and how they move across the decision journey.
Design (Week 2)
→ Build narrative, automation, and workflows.
Craft the story that connects value to action — and design intelligent workflows that scale it across every channel.
Delivery (Week 3)
→ Activate, test, and measure in-market.
Launch campaigns, deploy automations, and validate traction through real-time performance data.
Outputs — GTM Orchestration Framework v1.0
📘 GTM Playbook v1.0 (exportable)
Structured reference for ICPs, narratives, channels, and play sequences.
🗺️ Signal Integration Map (Boon.ai / Prescriptive-FS)
Visual architecture linking data flows, triggers, and automation layers.
📊 KPI Dashboard (SQL · Conversion · Adoption)
Centralized metrics to monitor performance, efficiency, and growth velocity.
🧭 Governance Note — Next Iteration
Documentation of learnings, process updates, and recommendations for continuous improvement.Outputs
The Engine Behind It
Agentic Automation Stack — Your Playbook, Supercharged.
We embed an intelligent layer that continuously reads, scores, and acts on your data — transforming your Sales Playbook into a living system. Powered by Boon.ai and Prescriptive-FS, our stack connects CRM, outreach, and analytics to deliver agent-driven GTM execution.
🧩 Signal Enrichment
→ Connects and enhances fragmented data streams to surface hidden insights.
📊 Predictive Scoring
→ Anticipates opportunities and risks through hybrid predictive + generative intelligence.
🗞️ Narrative Alert
→ Transforms complex analytics into clear, actionable narratives.
⚙️ Auto-Routing
→ Sends the right insight to the right person at the right moment — seamlessly integrated into workflows.
🔁 Continuous Performance Learning
→ Learns from every action to optimize scoring, routing, and narrative precision over time.
To expand this methodology
🚀 GTM Sprint Purpose
From Idea to Traction in 3 Weeks
A focused GTM sprint turning method into measurable growth.
🧭 Foundation — Define ICP, value prop & GTM motion
⚙️ Activation — Launch campaigns & capture signals
📈 Acceleration — Measure, optimize & scale what works
Core Blocks: 🧠 Framework · 🗓️ Timeline · 📦 Deliverables · 📊 Metrics · 🚀 CTA
🤖 Agentic Automation Stack
From Playbook to Autonomous Execution
How AI operationalizes the GTM playbook, turning frameworks into live, adaptive systems.
🧩 Architecture — Core design of the agentic layer
⚙️ Modules — Functional bricks powering automation
📊 Case Study — Real-world deployment & outcomes
🧭 Governance — Responsible orchestration & oversight
📘 Sales Playbook Library
From Templates to Repeatable Wins
A living repository of GTM archetypes for faster execution and scalable learning.
🎯 Persona Sets — Target profiles and buying triggers
📡 Channels — Proven multi-touch acquisition paths
🗣️ Messaging Scripts — Tested narratives that convert
🧠 Advisory / Enablement
From Guidance to Scalable Execution
The coaching & governance layer that aligns strategy, performance, and growth.
🏛️ C-Suite Workshops — Strategic clarity & decision rhythm
📊 KPI Dashboards — Real-time visibility & accountability
🚀 Scaling System — Structure for repeatable expansion
📈 Outcomes
From Execution to Evidence
Proof of how applied playbooks deliver measurable impact.
📚 Case Stories — Contexts and challenges addressed
🎯 Results — Quantified business outcomes
💬 Quotes — Voices from teams and clients
🎓 Certification / Academy
From Learning to Mastery
A structured training track turning GTM methods into applied expertise.
📘 Curriculum — Core modules & practical frameworks
📅 Cohort Dates — Scheduled sessions & live workshops
🏅 Certification Outcomes — Recognized skills & impact proof
From Research to Market — Powered by FaddaNova
Next-GTM operates within a connected ecosystem linking research, ventures, and governance — powered by FaddaNova.
Our AI Programs and Studios bridge academic research, applied AI, and business impact through measurable growth and structured governance.
FaddaNova provides the strategic and legal backbone (fundraising, IP, governance boards), while Next-GTM delivers the operational playbooks, automation stacks, and adoption KPIs.
Proof of Execution
Playbooks That Deliver Results
📈 +42 % revenue growth in 90 days ⚡ +30 % pipeline velocity 👥 75 % user adoption 🏦 4 enterprise pilots 💶 € 220 K qualified pipeline
“Within six weeks, we turned a research prototype into enterprise-ready leads.” — Innovation Director, Banking Sector
Next-GTM redefined our pipeline logic — from data to decision in real time.” — Series A Founder, AI SaaS
Next-GTM embodies what most innovation programs miss — the operational muscle to turn research into market traction.”
“In a landscape full of theorists, they’re the rare team that actually builds the bridge between labs and markets.”
Method as Culture
We Don’t Guess. We Instrument.
Execution is not about volume — it’s about rhythm. Our methodology brings the precision of research and the speed of startups into one reproducible GTM culture. Every client engagement ends with a living Playbook your teams can replicate, improve, and scale.
Quote
“Execution is the most underrated form of intelligence.”
— Stéphane Fadda, Founder of FaddaNova
Call to Action
Ready to Build Your GTM Playbook?
Let’s turn your innovation into traction — with method, data, and precision. FaddaNova gave us the research; Next-GTM brings the execution.
Become a Certified GTM Strategist with Next GTM System Certification
Master a structured, data-driven Go-To-Market system to drive real B2B growth.